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Frequently Asked Questions


There are many unknowns in the planning process.  The purpose of Strategic Planning to to uncover the everyday forces that act on our businesses and to find the leverage points that make them a positive force rather than an obstacle to overcome.


Q: How is Strategic Planning different from my annual business planning?
A: Strategic Planning is all about insuring you have a clear VISION of your companies goals and objectives so operationally you can plan for leveraging the markets behavior rather than adjusting for it.


Q: How often should a company engage in Strategic Planning?
A: Strategic Planning involves an assessment of the current and projected conditions surrounding your business.  In some markets, the conditions are extremely dynamic and may need reviewed and assessed annually while other markets of times may be less dynamic allowing long-term strategies to be valid for longer periods of time.  The scenarios developed during the planning period should always be reviewed to insure the basic assumptions remain valid.


Q: Why would I need Strategic Outlooks?
A: It's difficult to look over the horizon from the deck of your companies ship.  Planning professionals are experienced in decoding the markets behavior from a vantage point that is not encumbered by daily events and near-term quotas.


Q: What is your process?
A: We review your companies current standing
    Provide a functional model reflecting your business
    Conduct a Planning Retreat
    Create a report that includes the developed scenarios
    Follow On:
    Assist in developing an operation plan that is in        alignment with the strategic planning.


Q: How do I get started?
A:  Call Strategic Outlooks for a free consultation.  After completion of the one to two hour session, we'll recommend how you may benefit from our planning expertise.


Q: How long does a planning retreat take?
A: A company should allow 2½ days to fully vet the opportunities, market behaviors and barriers confronting them.  The process can be compressed but generally eliminates the exploration of some factors that may be critical in the long run.

 

Related resources

  • 8 major errors made during strategic planning
    Strategic Outlooks
  • Art of the Long View    by Peter Schwartz
  • Real-Time Strategy by Perry
  • The Fifth Discipline by Peter Senge
  • Boards that Make a Difference  by John Carver
  • The Discipline of Market Leaders by Michael Treacy & Fred Wiersema